Reclaiming the British pejorative in modern times, Twee originated in the 80s from the Brit Indie scene. The style drew heavily from the 60s, including Peter Pan collars, vintage dresses, cardigans, tiny bows, and soft pastels mixed with muted florals. Thanks to the Tumblr-era, this aesthetic started gaining traction, and really exploded in the US Indie market.

This look has that “indie movie main character” charm with a touch of childlike whimsy. So if you're into looking like you jumped out of a Wes Anderson film, be a lil Twee!